Motivation: Large-Scale Amounts of Data
Exponential growth of available data in business and science, e.g.:
purchase or other customer records of credit card or retail companies
on-line process data in industrial settings
satellite exploration data
Data warehouses
currently projected in Terabyte range (>10^12)
These data hide valuable business or scientific knowledge:
optimize marketing strategies, find customer and market niches
reduce production cost, raise efficiency and flexibility
new scientific advances
need improved analytic capabilites to discover interesting knowledge in data.
